REEBOK FLOATRIDE 4 ︎︎︎
Alternative Shoe Box Design:
More than just a container, this alternative take on a shoe box mirrors both the construction and ethos of shoes themselves. Physically and visually ‘light’, the layered translucency of the box embodies the shoe.
Constructed without glue, the form takes shape through a simple yet carefully considered interlocking of flat sheets. A box and a bag in one, it becomes a walking advertisment.
︎︎︎Client: Personal
Alternative Shoe Box Design:
More than just a container, this alternative take on a shoe box mirrors both the construction and ethos of shoes themselves. Physically and visually ‘light’, the layered translucency of the box embodies the shoe.
Constructed without glue, the form takes shape through a simple yet carefully considered interlocking of flat sheets. A box and a bag in one, it becomes a walking advertisment.
︎︎︎Client: Personal
August 2022
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